Student A's demand research has a wide range of dimensions, because we are optimizing older products and relying on policies. Therefore, Student A's demand research includes policy documents, industry data, and analysis of multiple mainstream competing products. , and also interprets the functional status of the old products, analyzes the existing advantages and disadvantages, and places we should focus on optimization.
The demand research of classmate B is completely dismantling email list and analysis of a competing product. It only lists the first-level menu and the second-level menu. The demand research source is single, and there is neither other industry or market scene research, nor the Summarize and analyze old products.
Furthermore, the two reviews have different interpretations.
A student showed a very structured thinking in the evaluation.
First, I will give an overall overview of my needs research, including the dimensions of the demand research, which competing products are referenced, what is the overview of our existing products, and so on;
Secondly, he focused on taking the mind map sorted out by the demand research as an example, and explained them one by one. The most important thing is that he will first explain the business scenario of the function, and when he encounters some function names, he will also explain the function. The definition of , so that users can listen very clearly and clearly.
Student B's review was much inferior. He just read the report according to the mind map, did not introduce business scenarios, did not introduce functional definitions, did not have his own understanding and analysis, and did not have structured thinking at all, although some functional research actually There is also depth, but from the perspective of the effect of the review, it is not ideal.
Student B's demand research is generally lacking in comprehensiveness and structure. On the other hand, classmate A has achieved the product's overtaking on the curve and achieved a de facto rank break.
After participating in the jury meeting of the two of them, I have two strong feelings: